McDonald's^® at CIAA: The Biggest Game in Town

It didn't matter if you showed up in Charlotte, NC March 3-5 to cheer on your school or just came to have a good time, fans were lovin' all the excitement McDonald's brought to the 2011 CIAA Basketball Tournament as a sponsor for the sixth consecutive year:

• Celebrity Choreographer Darrin Henson hosted daily dance contests for prizes.
• McDonald's Trade Up Game gave players a chance to win fabulous prizes, including Arch Cards^®, gas cards or video game systems.
• Celebrity hosts Isaac Keys and Alesha Renee conducted the Men of McCafé^® casting call. Winners will represent McDonald's at the 2011 ESSENCE Music Festival^®.
• Actors Lamman Rucker and Hosea Chanchez and radio personality Tom Joyner also made appearances for meet-n-greets with the fans.

IT ENDED ON A BIG DAY — McDONALD'S SUPER SATURDAY

There's a reason why they call the last day Super Saturday and McDonald's owned the court at the Time Warner Cable Arena with another dance contest featuring Darrin Henson and performances by the Blaque Queens Step Team. Then after the high-flying b-ball skills of the McDonald's Acrodunkers, the day was capped off by the return of the DJ competition, McDonald's Flavor Battle.

McDonald's looks forward to making CIAA a memorable event for everyone who attends. So start making plans now to be there in 2012.